FitFlop Black FF Supertone Shoe
FitFlopFitFlop shoes are one of our most popular footwear brands at O&C Butcher and are new to our on-line store this Spring/Summer.
The original idea was the brainchild of Marcia Kilgore, a one-time personal trainer and serial entrepreneur, she found herself approaching 40 and was desperate to find a way to make it easier to stay in shape. Juggling motherhood, work and ‘working out’ was proving an issue, so she summoned up her problem-solving skills and drummed up the concept for the FitFlop.
With the help of two biomechanists they created the fundamental Microwobbleboard™ Toning Technology that is featured in all FitFlops designs.
FitFlop shoes and sandals have since been spotted on countless celebs, have inspired tens of thousands of testimonials and have kick-started a global toning footwear trend for men and women.
Free delivery when you spend over £50!
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Product Information
- FitFlop's all-leather FF SUPERTONE sneaker has a cool, ageless, classic, go-everywhere style, and cleverly conceals the toning sole (so you can wear it without anybody knowing you’re getting a workout)
- It has the same famous thigh muscle-activating, foot-flexing, bottom-benefiting biomechanics built-in, but it doesn’t look like a shoe that’s ‘good for you'
- Highly recommended as a ‘second’ style for FitFlop sandal addicts!
FitFlop benefits:
- Multi-density Microwobbleboard™ midsole increases the time that leg and bottom muscles are engaged with every step
- FOOTFLOAT™ technology diffuses high-pressure spots underfoot
- Reported by wearers to provide relief from plantar fasciitis, heel spurs, chronic back pain, sciatica, osteoarthritis, restless leg syndrome, scoliosis and degenerative disk disease.
- Carries the APMA’s Seal of Acceptance
Microwobbleboard™ Technology
- FitFlop™ sandals were first created in 2007, after Dr David Cook and Darren James – both biomechanists at London South Bank University – collaborated with Marcia Kilgore (businesswoman and busy mum) to create the world's first muscle-activating flip flop. Over twelve million pairs have been sold since, and now they've branched out into clogs, sneakers, shoes and boots too.
- FitFlop footwear features a patent-pending Microwobbleboard™ midsole which can help increase the time that your muscles are engaged every single time you take a step.
More information on how they work.
Back to FitFlop
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